Five Steps to Creating Great Interactive Content

As covered in our two previous blog posts, Your Opportunity with Ä¢¹½¶ÌÊÓÆµ Apps and How Apps Can Help You Reach More Readers, your app can offer value above and beyond your print publication. Much of that value is realized through a rich, interactive reading experience – touching, swiping, zooming, animation, video, etc. The possibilities are […]
iOS 7 – Swallowing the Red Pill

Do you remember “The Matrixâ€� movie series? A decision had to be made by Neo to take either the blue pill or red pill. The blue pill would allow him to remain in his present condition with a world he understands, while the red pill would open his eyes to a whole new reality. With […]
How to Choose the Right Ä¢¹½¶ÌÊÓÆµ App

Mobile apps present new opportunities to engage your readers. As mentioned in my previous post, Your Opportunity With Ä¢¹½¶ÌÊÓÆµ Apps, the interactive capabilities of apps will enhance your print content, offering more value to your readers and more revenue to you. Ä¢¹½¶ÌÊÓÆµ offers three approaches to app design: App Now takes your existing print publication […]
Your Opportunity With Ä¢¹½¶ÌÊÓÆµ Apps

You already deliver great print content to your audience. Print is robust – it doesn’t require a power supply, and it’s great for grabbing attention in physical space. But now, with the wide adoption of mobile devices, there are many reasons to consider delivering content via a mobile app as well. You’re probably already thinking […]
How Apps Can Help You Reach More Readers

Apps primarily allow you to deliver compelling content to readers with mobile devices, but they also provide you with real-time analysis of customer behavior and interactive advertisements. The benefits of publishing apps include acquiring more readers, increasing your subscription rate and connecting readers with a brand. Benefits An app’s ability to increase readership includes attracting […]
